Transformation

 This week's task aimed to explore 7 transformative techniques and their different outcomes when applied to an identical object. For the exercise, I chose a clothespeg, and the transformations in clockwork order are; 

Addition - the process of adding something to something else. 

Subtraction - the removal of objects or elements from an object collection. 

Symmetrical - creating a balanced and proportionate arrangement resulting in a composition that has an imaginary axis that the figure can be folded along to obtain 2 symmetrical halves. 

Asymmetrical (in artistic composition) - creating a composition that is not symmetrical but has a balance of visual weight between its two sides. 

Fragmentation - the process of breaking an item or composition into fragments without losing or adding additional elements.

Abstraction - the process of taking away or removing characteristics and details from something to reduce it to a set of essential characteristics. In design, there are different branches of abstraction. Namely expressive abstraction (Developed by American painters such as Jackson Pollock, Mark Rothko and Willem de Kooning in the 1940s and 1950s - characterised by gestural brush-strokes or mark-making, and the impression of spontaneity), minimal abstraction (Follows the idea that art is its own reality and does not have to represent something else - the material and form of the work is its reality, not what it may or may not express), conceptual abstraction (describes concepts without physical or visual references - advanced state of abstraction - concerned with the internal, intellectual nature of a concept - the more removed from external references, the stronger the concept), action painting/gestural abstraction (Action painting, sometimes called "gestural abstraction" is a style of painting in which paint is spontaneously dribbled, splashed or smeared onto the canvas, rather than being carefully applied - it is more about the process of creating then the end visual repretion), hard edge painting (Painting with abrupt transitions between color areas - colour areas are often of one unvarying colour - related to Geometric abstraction - consciously impersonal approach to paint application), optical abstraction (a form of geometric abstraction that explores optical sensations through the use of visual effects like recurring simple forms, rhythmic patterns, vibrating colour-combinations, moiré patterns and foreground-background confusion), geometric abstraction (a form of abstract art based on the use of geometric forms sometimes placed in non-illusionistic space and combined into non-objective and non-representational compositions), and colour field painting (a style of abstract painting that emerged in New York City during the 1940s and 1950s - inspired by European modernism and closely related to abstract expressionism - characterized primarily by large fields of flat, solid colour spread across or stained into the canvas creating areas of unbroken surface and a flat picture plane - the movement places less emphasis on gesture, brushstrokes and action in favour of an overall consistency of form and process - "color is freed from objective context and becomes the subject in itself").

Distortion - any change made to a shape or item's size, or the visual character of a form to express an idea, convey a feeling or enhance visual impact.


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